Ad: What’s Hiding Inside Plant-Based “Meat”?

Do you know what’s in your burger? It’s a pretty simple answer if you’re eating your classic beef burger: Beef, and maybe some salt and pepper to taste.
PostedOctober 28, 2019 at2:14 pm

Macy’s Failing Strategy to Appease Animal Activists

The news broke yesterday: Macy’s (which also owns Bloomingdale’s) announced it will be phasing out the sale of natural fur coats by the end of 2020. The announcement…
PostedOctober 22, 2019 at4:40 pm

Vegan Group Tries to Silence Nutrition Research

For years, the so-called “Physicians Committee” for Responsible Medicine, a PETA-linked organization that represents less than 1% of America’s medical doctors, has used junk science studies to push…
PostedOctober 11, 2019 at9:01 am

Al Gore Set to Cash In on Fake Meat

The so-called “creator of the Internet” and former Vice President Al Gore is trying to find new relevance–and fortune–with fake meat. It starts with the World Resources Institute.
PostedSeptember 30, 2019 at2:45 pm

Ad: Want This in Your BLT?

As part of our effort to educate the public on the contents of “plant- based” meat, we have placed an ad in…
PostedSeptember 24, 2019 at7:26 am

The Problem with ‘Plant’-Based Protein

Originally published in The Sampson Independent by Will Coggin on September 19, 2019: The latest food fad is coming to America’s hospitals and schools. Last month, Aramark and Sodexo,…
PostedSeptember 19, 2019 at8:37 am

Will California police your fashion?

Originally published in the OC Register on August 27, 2019: This week California Senators will take up a controversial bill to prohibit Californians from buying natural fur clothing. Proponents…
PostedAugust 28, 2019 at1:46 pm

Ad: Fake Meat Grows in Factories, Not on Vines

We’re taking our education campaign about fake meat to a new level. Today, we have placed an ad in The Wall Street Journal…
PostedAugust 13, 2019 at2:45 pm

Quiz: Veggie Burger or Dog Food?

The latest generation of “plant-based” fake meat products are designed to mimic the taste of mouthfeel of natural meat. But to do this requires chemical processing. After all, veggie burgers…
PostedAugust 7, 2019 at10:52 am

What’s in Fake Milk?

Recently, we launched a campaign exposing what’s really in “fake meat” products. Veggie burgers have been around for decades, but recently some startups have launched new products and piqued consumer…
PostedJuly 17, 2019 at2:40 pm